Keep in touch with your clients constantly and boost profits.
That's the logic behind the name of today's app review who make a bold claim they are #1 for effective email marketing. Let's see if it lives up to the hype.
Constant Contact Scores
UI / UX
Support / Updates
Introducing Constant Contact
This Constant Contact review will discuss the concept of email marketing and why it's not dead and how using it will lead to increased loyalty and trust online which means only one thing for you – more sales/revenues.
And if you are looking to get the best deal on Constant Contact, I will let you know on what to expect in the way of Constant Contact coupon codes.
What is Constant Contact?
Constant Contact is an email marketing platform for as the name suggests keeping in constant contact with your audience and clients. Don't let the “experts” or “latest study” fool you into believing that email is dead, on the contrary everyone checks their email every day and a statistics from the Direct Marketing Association in 2015 shows that for every $1 spent on email marketing, you will get a $38 return on investment.
That's 3,800% return on investment and if that doesn't make you jump up and type an email I don't know what will!
One thing that really helps achieve results like that is having a reputation for delivering quality emails that help people with what they want and need and if you do this your readers will open your emails and engage with what you have to say.
This means two things – increased loyalty which then leads to more revenue each time you have a new product launch or affiliate offer.
It's powerful stuff and why this Constant Contact review is a high priority for you to look at and take action on before the day ends.
Who is the team behind Constant Contact?
Randy Parker founded the company in 1995 as Roving Software and worked out of a “cramped attic in Brookline” and Gail Goodman joined as its CEO in 1999. In 2004, they underwent a complete re-branding to the Constant Contact we now know and went public in 2007.
In 2015, Endurance International Group acquired Constant Contact for approximately $1.1 billion.
The company has over 1,200 employees and a history of delivering on promises so you can invest into this company with confidence to manage this most important task of email marketing.
How to use Constant Contact?
For this review today I want to focus on the email editor and how to schedule an email in Constant Contact. This is best practice to allow yourself to sit down at your computer and type up all the words, images and other content blocks you want and then schedule it for a future time.
It's amazing how for example if you come back to your email campaign in a few hours how you make it better and importantly check things like grammar and add any new information you might now have before sending.
So have a look at the video below and especially note the content blocks available to you in the editor at the 0:25 mark and the scheduling features at 0:35.
One more thing!
Here is a screenshot of the editing experience when typing out an email. (Click the image to enlarge)
Constant Contact Key Features
Constant Contact vs Aweber
A few thoughts on the above
The above chart perfectly illustrates a point I will make again in my conclusion about email marketing apps.
There is little difference between them and often pricing is almost identical too as you can see above. My best advice is to make the most use of your 30-day trials at a few companies (see alternatives below) and see which email editor and back-end interface you are most at home with.
Ask yourself the question, “Which email marketing app can I see myself using on at least a weekly basis to send messages to my audience?” This is the bare minimum frequency you need to do really well with email marketing and join the 3,800% return on investment crowd.
You can do it!
Constant Contact Pros
Constant Contact Cons
Are there Up-sells?
There is no upsell with Constant Contact.
The closest thing you will ever see to this is when logged in and you are reaching the limits of your subscribers which at $20 per month is 500 subscribers. It will then gently nudge you toward upgrading or pruning your list before allowing you to send more emails.
This is common practice in the industry and not overbearing.
Constant Contact Alternatives?
There is no shortage of email marketing companies to choose from and the end of the day it comes down to ease of use, features and pricing.
The best advice is to try a few email marketing companies as listed below and see which one you can see yourself using at least weekly to email. That is the one to choose because differences in pricing and features is marginal.
Alternatives to consider:
Do I recommend Constant Contact?
First, I recommend everybody who owns a business and a website should engage in email marketing. It's a gold mine when used correctly, and this is another area where Constant Contact shines is by teaching you to be a better email marketer. This is priceless.
The other area Constant Contact wins is their user interface and templates that make sending emails a breeze as it should be. When choosing an email marketing tool you want one that allows you to focus on your message to your readers and not the technicalities of managing an email marketing platform and server.
Many other companies over complicate this and the result is people stop sending emails and get no results. I'm glad to say the risk of that happening with Constant Contact is low, and it gets two thumbs up from me.
Constant Contact Coupon or Discount?
As of this moment there is no Constant Contact coupon codes but you will see offers available from time to time prominently displayed on the homepage of their website. What they do offer is discounts for buying in advance so for example you will save 10% for prepaying up to six months and 15% for paying a year in advance.
They also have discounts for non-profits and charities where you save 20% for paying six months in advance and a whopping 30% for paying a year in advance.
They take part in seasonal holiday sales like the 4th of July and Black Friday where you will either get some form of bonus or discount on your subscription.
I will display any other Constant Contact coupon codes found below (if any)
How to claim Constant Contact Bonuses?
Looking for a bonus when purchasing Constant Contact? Well, you are in the right place because when you use any link on this page to buy you can claim one of the premium bonus packs below.
Important: Right click links and open in a new private/incognito window to ensure your claim with us.
It's always Christmas with these bonuses
If you purchase today, I can offer you ONE of my premium Constant Contact bonuses. I have lined up great gift packs in the following categories.
- Website and Graphic Design
- Affiliate Marketing
- Email Marketing
- Conversion and analytics
- Video Marketing
- SEO Marketing
- Social Media
- Webmaster Tools
- Marketing and PR
To claim a bonus pack email support at paultherond.com.