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What is Serpstat?

The growth hacking tool for marketing.

Benefit from your competitor’s experience in attracting leads through organic and paid search, track your main competitors and improve your content, as well as your SEO and PPC efforts.


  • Keyword Research
    Supplement your website’s content and ads with top-performing keywords and expand your online presence.
  • Search Analytics
    Discover which keywords place your competitors in leading search results. ?onduct competitive landscape analysis to identify competitors, and understand their strengths and weaknesses and how your business can improve upon the competition.
  • Advertising Analysis
    Research your competitors’ advertising campaigns and get the highest possible ROI from your PPC activities.
  • Content Marketing Ideation
    Discover and create unique content that is working well in your niche.
  • Competitor Research
    Gather competitive intelligence for strategic decision making, creating a targeted digital marketing program and tailoring your services and products to position your business against the competition.
  • Rank Tracking
    Monitor your and your competitors webpage rankings daily.
  • Market Intelligence
    Learn from domains leaders in your niche, country or around the globe and research their success.
  • On-page Audit
    Stay in the loop of your website’s stats. Using Serpstat On-site audit allows you to perform an instant in-depth analysis of web pages by addressing multiple ranking factors. Data you get will show you how efficient separate elements of your website are, identify optimization errors, and fix them.
  • API
    Our developer-friendly API feeds daily rankings, competitor analysis, as well as position-tracking and keyword-research data right into your own reporting systems.
  • Backlink Analysis
  • Reports and Infographics